Palme Asia 2007 (formerly known as PALA) is the region exhibition and trade show for professional sound, light, music audio visual & systems integration technologies in the same vein like WMC & NAMM in USA as well as Frankfurt Musikmesse in Europe.
In this exhibition, cutting edge gadgets and technologies are being showcase to industry decision makers and consumers to test and purchase gadgets at a subsidised rates.
Milestones for PALMA Asia was when DJ Vadim came and showcase his cutting edge turntablism as well Singapore’s 1st Region PALA DJ Battle ran until it had become defunct. At this event, the Pioneer CDJ1000 as well as the Pioneer 909 Hybrid Mixer were being exhibited and have since gone on to be the standard in the DJ/Entertainment Industry. Vestax Vinyl Cutter made an entrance to this exhibition in 2001, paving the way for Turntablist to custom and cut out their own vinyls for DJ Battles.
1st time going to PALME ASIA 2007 was both an eye-opener as well as abit of an awkward situation for me.
I do not understand alot of politicking and talk which was going. There was this habit which I find rather comical where everyone were like rushing to get this Shures paperbag as if it was a Prada bag give-away.
For the DJs wise, Pioneer Pro DJ line is represented well with Phil K doing DVD showcases as well as House Mixes.
And I was rather surprise, IShop together with Rane were holding a booth where Seratos/Skratch Live as well as Rane TTM56 & TTM 57 were being showcased as well as being displayed. 2 DJs, one local and one fillipino took turn to showcase on the deck as well as some mix-sets. The local DJ, who is chinese, but is someone who I have never seen in local DJ Battles was ripping it up with his cuts while the Fillipino DJ was rocking a mix-set. Unfortunately, I didn’t documenta any footage or vids this time around. I took one of their goodie bags filled with Rane T-shirts, stickers and Dvds so that I can pass to some of my friends in school.
The Denon Booth was neat and had a DJ explaining the benefits of their technology.
Notice alot of these metal poles known as truss stage set-up which were used for concerts with a company known as Showtec Group being labelled as official NDP 2007 supporters and stage set up.
I also notice some sexily-cladded model which look rather out of place in an AV exhibition. My classmate comment that their booth is a front where their main services were for illegal vices which brought on more laughter.
Nonetheless it was a educational trip which anticipates me for the next one. Although I do not understand why celebrated DJs like Atrak & Dstyles have been featured in PALA Thailand but not in Singapore. Odd
Anyway here are some random pics I think. Hope you readers enjoy: